RootMetrics
Phone Intelligence for Garden Centers

Finally See What's Happening
On Your Phones

Your phone lines have been a black box. RootMetrics plugs into your existing system and reveals everything: missed calls, peak times, what customers are asking, and where revenue slips through the cracks. Finally get the data you need to staff smarter, train better, and capture every opportunity.

TRUSTED BY LEADING GARDEN CENTERS AND NURSERIES

ECOMMERCE LEADERS
Garden Goods Direct - Leading Ecommerce Garden Center using RootMetrics phone analytics
REGIONAL LEADERS
Patuxent Home and Garden - Regional Garden Center Leader using RootMetrics call insights
NATIONAL CHAINS
PHONE ANALYTICS

Turn Every Call Into
Actionable Insight

You've been flying blind on your phone operations. RootMetrics changes that—giving you the visibility to make data-driven decisions about staffing, training, inventory, and more.

Missed Call Tracking

See exactly how many calls you're missing, when they happen, and from whom. Identify patterns so you can staff smarter and stop losing opportunities.

Call Quality Scoring

Every answered call gets analyzed for duration, outcome, and customer satisfaction. Understand which calls convert and which need follow-up.

Call Themes & Topics

Discover what customers are actually asking about. See trending questions, common requests, and emerging needs across all your calls.

Product Mention Tracking

Know which plants, products, and SKUs come up most in conversations. Use real demand signals to inform inventory and merchandising decisions.

Action & Outcome Tracking

See what happens on every call—transfers, sales, appointments, and follow-ups. Track conversions from first ring to final outcome.

Peak Time Analysis

Understand exactly when you're overwhelmed. Visualize call volume by hour, day, and season so you can plan staffing with confidence.

ONE SOLUTION

Everything your team needs, all in one place

Stop juggling separate systems for phones, texts, scheduling, and customer data. RootMetrics brings it all together so your team has what they need to serve customers better.

RootMetrics Solution
Phone Answering
Text & SMS
Customer Data
Scheduling
Follow-Ups
Call Reporting
Team Support
Workflow Tools
Lead Capture
24/7 Support

Ready to give your team the support they need to serve customers better?

THE BLACK BOX IS OPEN

You Don't Know What You Don't Know About Your Phones

Garden centers have operated without real phone data for decades. RootMetrics changes that—giving you the visibility to make smarter decisions and capture opportunities you didn't know you were missing.

100%
Call Visibility

See every call—answered and missed—with full context on what happened and why

Real-Time
Live Dashboard

Monitor your phone operations as they happen, not days or weeks later

Actionable
Staff Insights

Data that tells you when to add coverage and where to focus training

Revenue
Impact Tracking

Finally connect phone activity to business outcomes and bottom-line results

Why Garden Centers Choose RootMetrics

Stop Flying Blind on Your Phones

For the first time, see what's actually happening on your lines. How many calls, when they come, what customers ask, and where you're losing opportunities.

Data-Driven Staffing Decisions

Know exactly when you need coverage. See peak times, anticipate busy periods, and schedule staff based on real patterns—not guesswork.

Identify Training Opportunities

Understand what questions stump your team. Use call data to target training where it matters most and equip staff to handle common inquiries.

Track What Customers Actually Want

See trending topics, popular products, and emerging questions. Use real customer demand signals to inform inventory and marketing.

Measure What You Can't See Today

Quantify missed opportunities. Know the cost of unanswered calls and the value of improved phone operations.

Works With Your Existing System

Plugs into your current phone setup with minimally invasive setup. No need to change providers or replace equipment—just add visibility on top of what you already have.

"
For the first time, we actually know what's happening on our phones. The call data has completely changed how we staff during peak times and what we train our team on. We had no idea how many opportunities we were missing before.
KF

Frequently Asked Questions

Everything you need to know about implementing AI solutions for your garden center

RootMetrics is a phone analytics platform built specifically for garden centers. We plug into your existing phone system and give you complete visibility into what's happening on your lines—missed calls, peak times, what customers are asking, and where opportunities slip through. It's the data you've never had about your phone operations.
Phone bills show you how many calls you received, but nothing about what happened. RootMetrics shows you calls answered vs. missed, when you're understaffed, what topics come up most, which products get mentioned, and how calls turn into outcomes. It's operational intelligence, not just a call count.
You'll see missed call tracking (how many, when, from whom), peak time analysis, call themes and topics, product mentions, staff performance metrics, and outcome tracking. Most garden centers discover they're missing 20-40% of calls during peak hours—and now they can do something about it.
Yes. RootMetrics integrates with standard phone systems, VoIP providers, and most business phone setups. We add a layer of analytics on top of what you already have—no need to change providers or replace equipment.
Most garden centers are up and running within 1-2 weeks. We handle the technical integration, configure your dashboard, and train your team on using the insights. You'll start seeing data immediately once connected.
Garden centers use RootMetrics data to make smarter staffing decisions (add coverage when you're overwhelmed), identify training needs (what questions stump your team), inform inventory decisions (which products customers ask about most), and measure the cost of missed calls in real revenue terms.
Our platform analyzes call content to identify themes, topics, and product mentions. You'll see trending questions, seasonal patterns, and emerging customer needs—all without having to listen to every call yourself.
No. We work with garden centers of all sizes, from single-location operations to multi-location chains. The insights are valuable whether you're answering 5 calls a day or 500. Our Starter plan is designed specifically for smaller operations.

Still have questions? We're here to help.

Schedule a Consultation
CLEAR VALUE

Products That Scale With Your Needs

Start with the visibility you need today. Scale as your insights drive results. All plans include full call analytics and a dedicated onboarding experience.

Most Popular

Root MetricsAnalytics

Analytics & insights for your phone lines

  • Data & Analytics Dashboard
  • Call Metrics Can Include:
    Total Calls
    Transfer %
    Sentiment
    Total Call Duration
    Avg Call Duration
    Calls Completed
  • Call Data Can Include:
    Timestamp
    Number
    Sentiment
    Resolution
    Call Category
    Call Summary
    Call Link
    Call Recording
  • Priority Email Support
  • Onboarding Specialist

Root MetricsAnalytics + Voice

24/7 Call Answering & Analytics

  • 24/7 Customer Support Featuring: Basic Business Information, Inventory Lookup, Warranty & Replacement Questions, and USDA-Zone Specific Plant Care Guidance
  • Up To 6,000 Minutes PER MONTH Included ($.30/Min Overage)
  • Fully Custom AI Training & Knowledge Base
  • White-Glove Onboarding & Implementation
  • Custom Built SMS Capabilities (10,000/mo messages incl)
  • Custom Built Website Chat Bot (10,000/mo messages incl)
  • Enterprise SLA & Priority Support
  • Custom Support + Account Management Plans Available

Ready to See Your Phone Data?

Stop guessing about your phone operations. Get the visibility you need to make smarter decisions, staff more effectively, and capture every opportunity.

Schedule a Strategy Call

No hassle call to discuss your goals, challenges and see how we could help.

15-minute call

Schedule Call

Try Our Demo Line

Call our demo line and experience our voice agent to get a flavor for what it can do

Try it now!

Call Demo Line